Post by brian340 on Mar 13, 2024 17:14:13 GMT
Which does not indicate that it is not known what it really is or what it refers to. The issue is that it covers so many questions that there is no fixed definition to describe it. In fact, since the beginning of marketing as a science, we have tried to find a global phrase to shape it. Each of them focuses on some of its characteristics depending on its objectives, so it always tends to be more towards some uses than towards others. Marketing as such encompasses a wide range of concepts. These include strategies, audiences, insights, trends or segments. And each marketing manager will focus on any of these aspects to cover their needs. The transformation of the concept to digital Therefore it is normal for professionals to have several definitions of marketing based on their interests.
It has so many nuances that it is WhatsApp Mobile Number List tough to opt for a specific meaning. And besides, if that was not enough with what until now was this concept, with the rise of new technologies marketing has undergone a transformation. Digital marketing is born and lives of trends, innovations and the advancement of science. If it was already challenging to choose between one of the definitions of marketing in a more traditional framework, now it is almost impossible. What to do then if we want to absorb the essence of this concept? The best thing is to know the most significant number of opinions and definitions of marketing that have been given over the years to find their essence. So, in addition to making a more general idea of everything that encompasses, you can compare their changes over the years.
Marketing definitions 1.- American Marketing Association For the AMA, marketing is the activity and the set of institutions and processes to create, communicate, deliver and exchange offers that have value for customers, customers, partners and society in general. 2.- Robin Korman, Vicepresidente de Global, Loyalty, and Partnerships “Marketing is the practice of increasing awareness of buying and repurchasing a product or service through consumer-oriented benefits. We already use advertising, packaging, price rates or promotions.” Korman assures that marketing historically was a unidirectional interaction. But that is becoming increasingly noticeable how it becomes bidirectional. “This has happened through the use and influence of the media, and viral marketing feeds.”
It has so many nuances that it is WhatsApp Mobile Number List tough to opt for a specific meaning. And besides, if that was not enough with what until now was this concept, with the rise of new technologies marketing has undergone a transformation. Digital marketing is born and lives of trends, innovations and the advancement of science. If it was already challenging to choose between one of the definitions of marketing in a more traditional framework, now it is almost impossible. What to do then if we want to absorb the essence of this concept? The best thing is to know the most significant number of opinions and definitions of marketing that have been given over the years to find their essence. So, in addition to making a more general idea of everything that encompasses, you can compare their changes over the years.
Marketing definitions 1.- American Marketing Association For the AMA, marketing is the activity and the set of institutions and processes to create, communicate, deliver and exchange offers that have value for customers, customers, partners and society in general. 2.- Robin Korman, Vicepresidente de Global, Loyalty, and Partnerships “Marketing is the practice of increasing awareness of buying and repurchasing a product or service through consumer-oriented benefits. We already use advertising, packaging, price rates or promotions.” Korman assures that marketing historically was a unidirectional interaction. But that is becoming increasingly noticeable how it becomes bidirectional. “This has happened through the use and influence of the media, and viral marketing feeds.”